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PLMA

PLMA's Leadership Conference will bring the industry together for dozens of dynamic sessions where participants will gain impactful insights and key takeaways to build their business and drive success.

84Score
April 15 - 17, 2026Rosemont, ILEmbassy Suites Northwest Arkansas14,000+ attendees

Yellow AI Summary

The Private Label Manufacturers Association (PLMA) organizes one of the largest trade shows dedicated to private label products.

Yellow Score Breakdown

Audience Quality
22/30
Industry Focus
15/25
Attendee Feedback
16/25
Press Reviews
16/20
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Yellow's Take

PLMA delivers unparalleled access to the massive 14,000+ attendee private label retail market, featuring high-caliber speakers like Walmart's SVP. While the event's audience quality and industry focus are strong, the absence of exhibitor pricing and detailed sponsorship information presents a notable gap for marketers evaluating participation. This is the premier destination for anyone serious about private label strategy and execution.

Attendee/Press Sentiment

Attendee Feedback Sentiment

Retail attendees were serious, empowered dealmakers rather than casual browsers — the concentrated two-day floor schedule and pre-arranged meeting tools maximized efficiency for corporate participants

PLMA

Press Reviews

Private label shines at PLMA 2025 Show — Circana data showing store brands significantly beating national brands in unit and dollar growth, pushing past a billion record

Mass Market Retailers

Over 60 countries were represented at the 2025 Show in Chicago with more than 1,900 companies exhibiting across 3,000+ booths — attendees reported looking beyond cost savings to find innovation and distinct brand identity

PLMA News Releases

5 takeaways from PLMA's Private Label Trade Show: proliferation of wellness products, sustainability in sourcing, and the rise of product origin storytelling for building consumer loyalty

Progressive Grocer

Physically handling, smelling, and tasting products on the floor was crucial for moving items from abstract concepts to store shelves — no show offers participants a greater opportunity to meet

Wonnda

3 key takeaways: store brands continue to outpace national brands with dollar sales rising faster, driven by an all-time high in market share records

The Food Institute

Topics

Private LabelStore BrandsLeadershipIndustry Trends

Speakers

Scott Morris

Walmart's SVP

Joel Rampoldt

Lidl US

Neil Saunders

GlobalData

Peggy Davies

President | Private Label Manufacturers Association

Sponsors

Lidl US
Publix
Walgreens
Meijer
Misfits Market
Thrive Market

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