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ANA Brand Masters Conference

the industry’s premier performance marketplace where brands connect with leading publishers, media companies, AdTech innovators, and agencies representing top content creators and influencer networks.

86Score
May 17–19, 2027San Diego, CAManchester Grand Hyatt San Diego5,000+ attendees

Yellow AI Summary

The ANA Brand Masters Conference, held annually since 2009, convenes over 5,000 brand marketers and executives, including approximately 49% in CMO and SVP roles from Fortune 500 and high-growth companies, to address contemporary branding challenges. This event facilitates discussions on topics ranging from the performance marketplace and AdTech to content creation and cultural influences, featuring insights from industry leaders like Rogerio J. Alves and Lisette Arsuaga. The conference's format emphasizes forward-looking growth through initiatives like Accelerator Labs, moving beyond retrospective analysis to foster innovation in brand strategy and marketing effectiveness.

Yellow Score Breakdown

Audience Quality
30/30
Industry Focus
21/25
Attendee Feedback
21/25
Press Reviews
14/20

Yellow's Take

This marketing and advertising conference delivers a highly targeted audience of 5,000+ brand marketers and CMOs, boasting speakers from top organizations like the NFL and Disney Parks Experiences and Products. While the event's industry focus and scale are impressive, critical exhibitor information, including pricing, is conspicuously absent. This makes it difficult for B2B event marketers to assess ROI and plan their participation effectively.

Attendee/Press Sentiment

Attendee Feedback Sentiment

Since 2009, the ANA Brand Masters Conference has been one of the industry's most essential gatherings — the place where the world's leading brands come to sharpen their brand and drive real results.

ANA - 2025 Brand Masters Conference

Press Reviews

ANA Masters Aims to Stop Looking Back — moving away from rear-view mirror reporting toward Accelerator Labs for forward-looking growth.

ADWEEK

Approximately 49% of attendees hold executive-level roles, including CMOs and SVPs from Fortune 500 companies and high-growth consumer companies.

Vendelux - ANA Brand Masters 2026 Attendee List

As we head toward the 2026 ANA Brand Masters ICONS Conference, I'm feeling the kind of anticipation that only comes with transformative gatherings.

MediaVillage

The 2019 ANA Brand Masters Conference was a content-rich, thoroughly enjoyable conference!

ANA - 2019 Brand Masters Conference

Since 2009, the ANA Brand Masters Conference has been one of the industry's most essential gatherings for the world's boldest brand builders.

ANA

Having the pleasure to attend the ANA Masters of Marketing, the scale and significance of the event is remarkable. Brand building was front and center at this event.

Campaign US - A First-Timer's Perspective

While the agenda still features a full slate of main-stage CMO keynotes from brands like P&G, the NFL, LVMH, and Kraft Heinz.

ADWEEK

Content is thoughtfully curated and purposefully provocative. The who-ness of it all — the quality of the speaker lineup — is unmatched.

LinkedIn - Kelly Wenzel

The future of brand leadership takes center stage at the ANA Brand Masters Conference 2026 in the evolving landscape of brand management.

Vendelux

Topics

performance marketplacepublishersmedia companiesAdTech innovatorsagenciescontent creatorsinfluencer networkssports, music, food, health, wellness, and culture

Past Speakers (2024–2026)

Bob Liodice

CEO, Association of National Advertisers

Melanie Huet

President, Brand Management and Innovation, Newell Brands

Katie Williams

CMO, Haleon

Marissa Jarratt

EVP and Chief Marketing Officer, 7-Eleven

Rogerio J. Alves

Senior Vice President, Digital Sales MediaCo

Lisette Arsuaga

Co-CEO of DMI-Consulting, Partner, urVetted and Co-Founder SeeALL Marketing Alliance

Heidi Arthur

Chief Campaign Development Officer Ad Council

Singleton Beato

Principal Consultant - Organizational Transformation and Change Management Strategy

Exhibitor & Booth Pricing

No exhibitor pricing found for this event.

Coupons

No coupons found for this event.

Sponsors

Procter & Gamble
Unilever
PepsiCo
Coca-Cola
Meta
Google
Amazon Ads
TikTok

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