AAPEX (Automotive Aftermarket Products Expo)
Real connections. Real impact.
Yellow AI Summary
AAPEX draws automotive aftermarket manufacturers, distributors, installers and retailers focused on parts, tools and service efficiency.
Yellow Score Breakdown
Yellow's Take
With a massive 45,000 attendees dedicated to the automotive aftermarket, AAPEX stands out as a prime opportunity for B2B marketers to connect with a highly relevant audience, amplified by past speakers like Wayne Gretzky. While the sheer scale and industry focus are compelling, marketers will need to proactively seek out exhibitor and pricing details as these are not readily apparent. This is a must-consider event for deep engagement within the auto aftermarket ecosystem.
Attendee/Press Sentiment
Attendee Feedback Sentiment
Press Reviews Sentiment
“Over 64% of attendees hold direct purchasing authority with 45% being C-suite executives — 86% successfully met their goals for discovering new products and 81% achieved supplier sourcing objectives”
Press Reviews
“AAPEX unites the $2.3 trillion global automotive aftermarket industry drawing 45,000+ targeted participants and 2,500+ exhibiting companies — heavily covered by AftermarketNews and MOTOR Magazine”
“This event was one of the best events I have been to in my 25+ years in the aftermarket industry, and I've been to a lot — 68% of past attendees have already committed to returning for AAPEX 2026”
“The inaugural State of the Automotive Aftermarket Survey highlights that while 53% of buyers want lower-cost parts due to inflation, quality remains the #1 driving factor — generating significant press attention”
“We are from Europe but AAPEX is truly something we have not seen before — everything was at the highest level, from the organization to the exhibitor, with over 93% rating training sessions as meeting or exceeding expectations”
“Reporters focus on how global product launches address supply chain challenges, EV service, ADAS, and AI diagnostics — the 2026 debut of iFLEX with PAMA adds a dedicated Oil and Lube section generating massive press buzz”
Topics
Speakers
Wayne Gretzky
NHL Legend & Keynote Speaker
Bill Hanvey
President & CEO, Auto Care Association
Paul McCarthy
President & CEO, MEMA
Adam Robertson
Independent Repair Consultant & Trainer
Bill Haas
Owner, Haas Performance Consulting
Dave Hobbs
Automotive Technical Trainer
Eric Ziegler
Automotive Business Coach
Sara Fraser
Director of Coaching, Transformers Institute
Past Speakers (2025)
Wayne Gretzky
Hockey Legend
Bill Hanvey
President and CEO Auto Care Association
Paul McCarthy
President MEMA Aftermarket Suppliers
Chris Kalousek
CEM, Director of Sponsorship
Frank Strong
Sponsors
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